McKesson External Brand Site BRANDING, CREATIVE DIRECTOR, DESIGNER MCKESSON’S EXTERNAL BRAND SITE WAS CREATED TO HELP WITH THE PROMOTION OF OUR BRAND AND A PLACE TO HOUSE OUR NEW TRAINING VIDEOS. TO HELP WITH THIS, A SECURE EXTERNAL FACING WEBSITE WAS BUILT. www.mckessonbrand.wpengine.com (access is only allowed from brandcentral.mckesson.com)
MCKESSON DESIGN FORUMS BRANDING, CREATIVE DIRECTOR, PASSION PROJECTS I’VE HAD THE OPPORTUNITY FOR THE LAST COUPLE YEARS TO HEAD MCKESSON’S QUARTERLY DESIGN FORUM. THE DESIGN FORUM IS A QUARTERLY HOUR MEETING THAT BRINGS EVERYONE TOGETHER WHO DEALS WITH DESIGN, TO SHARE, INSPIRE AND ASK QUESTIONS. IT WAS MY JOB TO LEAD THE CALLS AND CHOOSE…
McKesson Training Video Series BRANDING, CREATIVE DIRECTOR AFTER YEARS OF GIVING THE SAME BRAND TRAINING TO INTERNAL FOLKS AS WELL AS AGENCIES, WE FELT IT WAS TIME TO DEVELOP A SERIES OF TRAINING VIDEOS THAT WE COULD DISTRIBUTE, PEOPLE COULD WATCH AT THEIR LEISURE, BE INCLUDED AS PART OF OUR MARKETING CURRICULUM AND BE INCLUDED…
McKesson Icon Evolution BRANDING, CREATIVE DIRECTOR, DESIGNER BRANDS NEED TO CONSTANTLY EVOLVE TO STAY RELEVANT AND SO DO THE PIECES THAT HELP MAKE UP THE BRAND. BELOW IS AN EVOLUTION OF McKESSON’S ICONS. ICON EXPLORATION FINAL ICON LOOKS ICONS BEFORE AND AFTER COMPOSITE ICONS ICONS & PHOTOS
